Guidelines for using NASA Images and Media Guidelines
NOTE:
The NASA Insignia, Logotype, identifiers, and imagery are not in the public domain. The use of the Insignia, Logotype and NASA identifiers is protected by law, and imagery is made available for use consistent with Media Usage Guidelines.
NASA Images and Media Guidelines:
NASA content – images, audio, video, and media files used in the rendition of 3-dimensional models, such as texture maps and polygon data in any format – generally are not subject to copyright in the United States. You may use this material for educational or informational purposes, including photo collections, textbooks, public exhibits, computer graphical simulations and Internet Web pages. This general permission extends to personal Web pages.
News outlets, schools, and text-book authors may use NASA content without needing explicit permission, subject to compliance with these guidelines. NASA content used in a factual manner that does not imply endorsement may be used without needing explicit permission. NASA should be acknowledged as the source of the material. NASA occasionally uses copyright-protected material of third parties with permission on its website. Those images will be marked identified as copyright protected with the name of the copyright holder. NASA’s use does not convey any rights to others to use the same material. Those wishing to use copyright protected material of third parties must contact the copyright holder directly.
NON-COMMERCIAL USE
For educational or informational purposes
NASA content – images, audio, video, related media and files used in the rendition of 3-dimensional models, such as texture maps and polygon data in any format – generally are not subject to copyright in the United States. You may use this material for educational or informational purposes, including photo collections, textbooks, public exhibits, computer graphical simulations and Internet Web pages. This general permission extends to personal Web pages.
News outlets, schools, and text-book authors
News outlets, schools, and text-book authors may use NASA content without needing explicit permission, subject to compliance with these guidelines. NASA content used in a factual manner that does not imply endorsement may be used without needing explicit permission. NASA should be acknowledged as the source of the material. NASA occasionally uses copyright-protected material of third parties with permission on its website. Those images will be marked identified as copyright protected with the name of the copyright holder. NASA’s use does not convey any rights to others to use the same material. Those wishing to use copyright protected material of third parties must contact the copyright holder directly.
COMMERCIAL USE
For use of NASA images in books, clearances may be necessary for images that include any NASA logos or NASA employees to be used as cover art or in promotional content. Otherwise, NASA imagery can be generally used editorially within published works that are not promotional in nature.
If the NASA material is to be used for commercial purposes, including advertisements, it must not explicitly or implicitly convey NASA’s endorsement of commercial goods or services.
Commercials and promotional content cannot be filmed on NASA property.
Media including Identifiable Persons
If a NASA image, audio, video or media includes an identifiable person, using the media for commercial purposes may infringe that person’s right of privacy or publicity, and permission should be obtained from the person.
Astronauts or employees who are currently employed by NASA cannot have their names, likenesses or other personality traits displayed or position title used on any commercial products, advertisements, promotional material or commercial product packaging.
For guidance on commercial use on merchandise please refer to NASA’s Merchandise Guidelines.
For more information on using NASA content for commercial purposes, please read NASA Advertising Guidelines and Merchandise Guidelines. Any questions regarding use of NASA content, or any NASA emblems, should be directed to Bert Ulrich in NASA’s Office of Communications at NASA Headquarters in Washington.
Astronauts or NASA employees who are retired from the agency can grant permission for the use of their names, likenesses or other personality traits in their discretion, but their former affiliation with NASA may not be used to promote any product, service or activity. For deceased astronauts or employees, their estates may retain rights in the deceased person’s name, likeness or other personality traits, so permission may still be needed.
There are many images (moving and still) which have been made publicly available by NASA featuring astronauts in space suits where the astronauts face may be shielded or not easily recognizable, but where some other aspect of the photo may indicate the astronaut’s identity – like a name tag or simply the historical context of the photo. In such a case, the restrictions set forth above may still be applicable, so permission may still be necessary.
NFTs
As a U.S. government agency, NASA makes its imagery and video publicly available for educational and information purposes, however, since Non-Fungible Tokens (NFTs) are, in essence, digital tokens owned by someone as a “one of a kind” digital asset, NASA doesn’t wish for its materials to be used for these purposes. The agency also doesn’t approve any merchandising applications involving NFTs, and it’s unlawful to falsely claim copyright or other rights in NASA materials.
IMAGE ACCESS
NASA has extensive image and video galleries online, including historic images, current missions, astronomy pictures, Earth images and ways to search for NASA images. Generally, each mission and program has a video and image collection on the topic page. For example, Space Station videos can be found at https://www.nasa.gov/mission_pages/station/videos/index.html. Content can also be found on our extensive social media channels.
Contact
For questions about specific images, please call 202-358-1900.
For questions about specific video, please call 202-358-0309.
Film & Documentary
From providing footage to on-site filming learn more about working with NASA on documentary and film projects.
Merchandise
Guidance for companies seeking approval for producing NASA-related merchandise
Strategic Partnerships
Learn more about how NASA collaborates with brands on engagement opportunities and products.
Brand Guidelines
Guidance for use of NASA’s Insignia (the “Meatball”), Logotype (the “Worm”) and other supporting graphics.
Source : https://www.nasa.gov/nasa-brand-center/images-and-media/
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Date de Publication : 2023-10-30 08:00:00
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